Last time the topic of corporate culture strenuously debated at all levels of organizations: the upper believe mandatory compliance with corporate rituals, the lower classes are puzzled about the performance of these often ridiculous, the rules. But that take root in modern Russia the western corporate standards should not be surprising, because the soil is well prepared. Even during Soviet times, every employee attended mandatory briefings, five-minute, Party meeting, went on holiday demonstrations and voluntary work, factories and schools entire teams went into collective farms, building sites of urban values. That this is not the norm in organizational culture, transforms organizations teambuilding modernity? The origins of the ritual, the purpose of its introduction – it's ready to offer the options of emotions and feelings, feelings in some direction, the right organization, the bed, one way or another, rituals bring to life the company regularity and structured her existence. And the rituals may be imposed from above in a formal form (morning hymns, raising the flag), and spontaneously formed within the team (tea at 5 o'clock, dinners, breaking a couple drinks on Fridays). For example, companies, mostly consisting of members of a professional education and history – the military – the daily flag raising and morning greetings text help cope with heavy loads, work in a hectic, feeling calm and firmness of principles. An important role is played by permanent and unobtrusive reminder of labor discipline. The main thing is not to sink team building activities naked formalism and try to recruit a staff who share common interests of the company. .