Archive for September, 2015


Many companies they are worried in enlisting employees, with high level of qualification, many requirements and, however the position nor always demands the qualification in question. In other cases, the company possesss employees with potential beyond what the same she develops, and is very not explored this capital to the disposal. So that the company possesss and develops its intellectual capital, it is extremely necessary, that since the election of the employees, the vision of the company is focada for what really necessary it and what it needs to develop. From the election, the employees must be developed and be adjusted in its positions in agreement the profile that fits better them and that better it brings resulted for the company. nclusion. He does not advance to exist a qualified professional if the same he does not develop and he adds value the company. The valuation of the intellectual capital needs to be seen, as an investment for attainment of competitive advantage for the company.

Thus this article has as objective to analyze the concept of human potential management of people in the business administration. 2 the HUMAN CAPITAL AND INTELLECTUAL intellectual Capital is a subject that comes being argued in the last times for diverse authors, for in fact being today the differential in the companies. Stewart (1998) appraises the intellectual capital as the addition of the knowledge of all the people of the company, who involves the knowledge, methodologies, patents, projects and relationships, that is, for it the intellectual capital is all the intangible capital of the organization, that exactly being of difficult mensurao is the factor that provides competitive advantage. Brooking (1996, apud Antunes, 2000), defines intellectual capital as the combination of intangible assets, that bring benefits for the companies and that they enable its functioning. For the author the intellectual capital can be divided in four categories: asset of market, human, active assets of copyright and infrastructure asset.

Strategic Alliances Between Entrepreneurs

A personal venture is the fruit of desire or project channeled through our person. If you are considering a venture to share, it is necessary to reevaluate the goal and think who is the appropriate person or persons to work together. Since the techniques applied graphology and compatibility character self perfectly fit this reality. Self-awareness: Self-knowledge allows us to deepen on the personality and, consequently, on the definition of entrepreneurship as channeling our positive traits of our talents in order to lead to self-realization and self-satisfaction. Nothing happens when there is missing, we do not have skills, knowledge outside of our expertise that come to realize the chosen venture? It can be explored a part of our puzzle piece or that it is indeed something alien? Facing the question arises the thought of sharing the project with another person, professional, etc..

Then arises the need to know with whom we will work really, who is a person capable of carrying out the part that we want, that is a person to guide us according to our need, that is a person that suits us and our initiative a think of forming a strategic alliance. Try find the right person? Character Support: We understand that to form a strategic alliance we need points of similarity and complementarity as a basis. The aim is to study people, observing and complementary personality traits (studies, virtues, etc..) Channel leading to entrepreneurship, business, project. Also the points will be disqualified, to establish the number and weight of them compared to concrete plans. The description of the compatibility of personalities is channeled in the size a emotional and affective. a intellectual and volitional. active and social dimension. a temperamental and communications. a incompatibilities as character traits. The character compatibility can lead to project success, knowing that the puzzle is joined each day in communion with the skills and abilities among people who make up the joint.