Online Marketing Challenge

The marketing challenge online Google (Google Online Marketing Challenge) of 2010 saw how more than twelve thousand students from 60 countries around the world took part in this online competition at the global level. Basically is a competition that provides college students and graduate the opportunity to gain direct experience in advertising and marketing online. Student groups will receive u$ s200 for investing in online advertising program, Google AdWords. The proposal is to design a sketch of advertising strategy, the development of the campaign, evaluation of their results and the recommendations of business associated with the future development of online marketing strategies. Students will have three weeks to plan and organize the strategy and measure their skills in competition with thousands of students from all parts of the world.

During this period, groups of students must submit two reports for the contest, the first before taking up the challenge, and the second, then finished the campaign. The proposals of the participants will be analyzed by an international panel of professors, and winners will be chosen according to the success of your campaigns and the quality of the reports. Details of the contest: 1. teachers divide students into groups, which then receive bonuses of Google AdWords for advertising online, for a value of u$ s200 for each group. 2 Groups or teachers recruited to small or medium-sized companies, with less than 100 employees, having a site on the Web, but that currently they are not using AdWords.Cada group works with the commercial establishment to establish an account and structure for an online marketing campaign. 3. During a window of three weeks in the competition, groups optimize and refine your campaigns. Groups must submit two reports to contest the first, until they begin their work and the second, once finished the campaign.

4. Proposals are judged and winners are chosen based on the success of their campaigns and the quality of their reports. In order to accommodate the students from around the world, students may compete in any period of three consecutive weeks between the months of January and may 5. The global and regional winners will be announced in the month of July 2011 prizes: global champions and their teacher will win a one week vacation to San Francisco, USA.Including the visit of a full day of Googleplex of United States offices to meet the team that has developed AdWords. The regional champions (EMEA, Americas, JAPAC) and his teacher will be invited to spend a day in one of the main offices of Google in your region. Advantages for students and teachers: the Online Google competition constitutes an exceptional way for teachers and students to carry out practical real-world experience in the online advertising market. Serve to work on real accounts and manage them for best results. How to register: is necessary to a professor at the academic institution register team in the Competition Online. You should visit to get more detailed information.

Marketing Words

A tool very important when you want to position our Blog or website naturally search engine for your Internet business, is the Marketing of articles. Write articles for writing them can be a waste of time, if our writings will not be aimed at a group of people specific, i.e., if for example we have a blog dedicated aemprender business online through affiliate marketing and insert items relating to the history of football, to how to lose weight, how to learn guitar, etc, we cover very different topics that will make that Google and other search engines, not catalogue as relevant blog, therefore not positioned in the first places. Now if we were able to write articles according to our niche market, the question goes directed to: how Google determines that my article is relevant or not, before the public in general? The answer is as follows. To determine a market niche to start businesses on the internet, we determine according to our keywords, if a market is profitable or not. If we conclude that it is, we must insert these keywords in our articles so that people entering those key phrases in a search engine can find our blog easily, thanks to the robots that are designed to do this. In our example above, we have a keyword such as Internet business, then our articles must be mentioned this phrase a number of times. But, how many times? For example, for an essay of 200 words, if a word or phrase appears 10 times, its density is 5% when writing our articles, they should contain a density of 3% to 6% for each word or key phrase.

The density of keywords is one of the factors that take into account the search engines to sort the results of a search. For even more analysis, hear from Southwest Airlines. In principle, much higher density has a word in a web page, will cause search engines to put it above, when you search by that criterion, better results in your Internet business. Not However, you always have to be consistent and do not use a word too much, since search engines may treat it as a trap and can penalize a page that makes excessive use of a keyword. It is worth mentioning that it is very important that we know to place our keywords at strategic places. For example, words that are in the title of the page tend to be considered important (H1-H6 tags) or as text links.

Fundamental tools to determine the density of keywords to establish that keyword density has a particular article, below I present a series of tools that you will be very useful when you want to evaluate the quality of your article. Knowing the density of words on our site we can adjust our page so that they have greater relevance the words for which you want to be found: tool that determines the density of keywords. Effective and easy-to-use resource. It allows to calculate the density of keywords of any web site that we introduce.Of the same form displays important data such as, the number of repetitions of words, prominence and the place where you found the words, important when positioning your Blog. It displays a simple list of words and key phrases from a URL. I hope that these tools are your utility when generating articles and correctly optimize them for search engines and this way you can achieve success in tusnegocios by Internet. If you want to leave a comment, please do not hesitate to let me know.

MLM Marketing

Most companies multilevel focus on sales, while others do not even involve to their Members in the development of their marketing strategies. Good MLM companies are not limited to concentrate on the numbers. Larry Ellison is actively involved in the matter. They make their members, good leaders. It is also smart to work with vendors or marketers who earn well. You will be able to work with well-established companies and renowned, who have already eliminated much of the known issues associated with this marketing scheme, therefore, you’re sure to succeed when you follow the directives of the company or of its leader (of your direct upline) in the correct manner. These leaders of your line ascending can offer conferences regularly to educate members of relevant marketing strategies so that they continue learning effective ways to succeed in this business.

When you want to join a network of marketing, it is essential that you choose a leader who supports every Member of their downline. Your upline leader should give you a good workout to increase sales and the members of the downline management skills. A good company should also provide a personalized website free, where members can use it as your training center online and to motivate them to action, and to provide liaison with other members of the team.It should do much research before joining a network of marketing. As the illegal pyramid schemes have become an endemic plague today, it is difficult to differentiate between what is a multi-level marketing company. As a result, many have become unfortunate victims who invested money that could never be recovered. These days that is becoming increasingly more difficult to rely on computers in mlm, is vital to you investigate much before you put your hand in your pocket or grab the checkbook hoping to invest and benefit from that investment.There are many ways where to get information about legitimate multilevel companies and make sure you have recourse to these sources for avoid being a victim more.

Internet Marketing

If you have your own business, whether this is a made with bricks or fully online business, you must be aware of the truth about the benefits of the Internet marketing. Many people may decide to market your business online without even knowing all the advantages that are available. For the majority of small businesses, any form of marketing can be a difficult task, even the Internet marketing. Honestly, it takes hard work and persistence, and sometimes even money. You will discover that with adequate knowledge on the functioning of the Internet marketing you will be able to increase your business. The Internet has become in a short time in the communication method most used by the public. It is also becoming instead preferred to make purchases. Bernard Golden is likely to increase your knowledge.

People prefer the shopping experience hassle that offer online shopping. On the Internet you can find the best items at the lowest prices and without waiting in a row. The Internet Marketing offers an effective sales tool for your business that can increase the distribution of your product or service network. The Internet Marketing is much cheaper than traditional methods of advertising. In addition to not need brochures also you can save storage space. When compared to print brochures, to operate a call center, or to put advertising on radio and TV, you’ll see how the Internet marketing is preferable.

Another of the many benefits of marketing on the Internet is that you can reach millions of potential customers every day. People constantly seeking Internet goods and services, so when you do Internet marketing you will have people actively seeking you. If for example do the radio advertising wouldn’t be reaching people, but them not would you actively looking for you. If you have a business online you will have the advantage of staying open all days of the year. The Internet marketing gives you the opportunity to reach a greater number of people and lower costs compared with conventional methods of advertising. Thanks to the Internet, there has never been more simple time to start your own business and be able to immediately reach millions of customers. The Internet Marketing also uses the email that is an immediate form of communication. It facilitates the contact with customers and take orders immediately. Using the Internet can give them a significant advantage over their competitors. There are many different methods of Internet Marketing you can take advantage of that. These include electronic magazines (e-zines), blogs, ads pay per click, pop-up ads, email and many other campaigns. Using these methods you’ll see that you can raise awareness about your company and consolidate relations with the customers you already have. Now that you know some of the many advantages of the Internet Marketing that are available, no Nada, put them to work for your benefit.

Newsletters And More For Marketing

Be brief. In general, it is best to limit your newsletter to eight pages or less and keep the articles to 300 words or less. If you has a long and complex problem to address, try to divide it into two articles or a longer article accompanied by a short side part. Remember what a picture is worth. Photographs add interesting elements to your room, if you use something more creative than the traditional chief “smiling” shots.

If you choose not to use a full-color format, keep in mind that photographs reproduce best in shades of black. Do not overlook the details. Check spelling and grammar triple. Typographical errors can quickly damage your credibility and distract the reader. In addition to running the document through spelling and grammar, have someone edit, preferably someone who has not seen the previous article. a he or she will more likely you are to detect any error.

Include a feedback mechanism. Make it easy for readers to respond by including a contact name, phone and fax numbers, and e-mail and addresses of e-mail. Cost Cutters Looking for ways to reduce costs newsletter? a Here are some tips: Set another company coming to similar prospects. Divide the content and cost of the newsletter. Run your rough design for your local post office. Sometimes simple changes in size can reduce shipping costs. Get prices from at least three printers, and let them know you are requesting multiple bids for the job. Competition can help you get a better price. Provide an e-mail option. This allows you to save on postage and print, only if the client asks. The new laws are cracking down on unsolicited email. We have found newsletters to be a great marketing tool. Note, if you truly timely news, you can convert your newsletter subscription based on a newsletter. This can lead to another source of cash flow. We use newsletters as a mechanism marketing and a source of cash flow.


When we think about reducing the decurrent impacts to the environment of the transport, is necessary to make a historical and cultural analysis on the adopted options, to be able to plan and to make possible changes that promovo the citizenship, since the space of the city is for the man, who to each day searchs one better quality of life. In the process of urbanization of the cities, the streets are necessary for organization of the urban spaces, guaranteeing accesses to the properties (tested) and for the circulation want of people or vehicles tractive animal or motor, what already it gave importance to the streets (ways) since that the cities were vilarejos or villages; with the sprouting of the automobile, the technological advances, the industrial development postwar period, the priority for the ways started to be concern of the governing, and the investments in road workmanships will start to be development factor, therefore to guarantee the circulation meant to direct the growth of the city. In Brazil, the decade of 70, with the deceleration of the economy, the cities with its great ways, and great problems of circulation (congestions), added to the growth and population adensamento in the cities, due to mechanization and industrialization of the farming, the social and ambient problems already present dimension that planning and answers of the public administrators demand and between which the Management of the Transport, aiming at to promote the circulation of the people and to take care of of the environment. The cities had adopted solutions prioritizing the collective transport, and an example was what it happened in Curitiba, when already at this time already promoted an inversion in the ways, before with priority to the automobile, if it created ways special (narrow channels) for the collective transport what it functions well until the current days, and in other cities of bigger transport, solutions as meter had been adopted, and in level of federal government incentives and financings to promote the transport collective, aiming at to diminish the use of the automobile, the individual transport, which in function of the amount is responsible for great part of the pollution to the environment.

Professional Management

Social: practical part of the social philosophy, that indicates the norms the one that must adjust the relations between the diverse members of the society. For the definition of the Council of Supply Chain Management Professionals, ‘ ‘ Logistic it is the part of the Management of the Chain of Supplying that plans, implements and controls the flow and efficient and economic storage of raw materials, half-finished materials and products finished, as well as the information relative they, since the point of origin until the consumption point, with the intention to take care of to the requirements of clientes’ ‘ (Oak, 2002, P. 31). Knowing the definitions of ethics and logistic one asks that relations both can have. All the process developed for the logistic one: production, stockage, as well as the distribution chain, is developed by people.

Although all technological apparatus, and all the benefits that the technology of the information has brought for the sector of logistic, still thus without people nothing of this could be developed. It is exactly in this aspect that the organizations have neglected its bigger patrimony that are its collaborators. All necessary organization obligatorily of people stops to carry through its tasks wants either of simplest in the production or most complex in the most diverse administrative areas. Moreover when an organization aims at only the financial results of its productive chain, it starts to neglect and to deal with antiethical way the people. The ethics have been each time more banished of the relations and management of people. Where it is the ethics when subumanas horrias people are displayed to the load, where its labor laws are execrados, displayed social right the moral assdios and denied to them on behalf of a bigger profitability? The ethics were banished of this relation, however it would have all to be sustentculo of and any relationship inside of an organization.