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Postmodernity

And they hire passionate people with their work and therefore with their customers. Not fit meno it doubt Kotler, who must be willing to change the view, your company must have a dream, must have the ability to see and identify what is happening in society, think how can affect you these events and finally: create something, innovate something to help and have a positive impact to society. Join the companies and clients allows to develop products according to the needs of the consumers ultimately as cnnexpansion.com points out, Kotler gives companies some recommendations to make against changes to their consumers and their markets. 1 Includes your clients in the creative process. All firms more enthusiastic should be aliquotted customers and see what ideas can bring. That’s marketing 3.0?. The expert referred to this process as consumer co-creation. An example of this is Harley Davidson which brings together his closest fans with their engineers to develop new models of motorcycles. […]

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